Frequently asked questions

Most brands go from signup to first campaign in under 30 minutes. Connect your Shopify store, pick a Klaviyo segment, choose a template, and you’re live. No design skills or technical setup needed.

No problem. TouchDrop works with any customer list — simply upload a CSV file with your recipients and we handle printing, personalisation and delivery exactly the same way. Klaviyo and Shopify are optional integrations for brands that want fully automated, trigger-based campaigns.

TouchDrop integrates with all standard Shopify plans — Basic, Shopify, Advanced and Plus — using Shopify’s official OAuth and GraphQL APIs. There are no special plan requirements to get started.

Per-postcard pricing is volume-tiered and includes print, postage and delivery anywhere in Australia (GST included). Starter is $2.99 per postcard (up to 500/month), Growth drops to $2.49 (up to 2,500/month), and Scale is $1.79 with unlimited volume. Platform plans start at $79/month with a 20% discount for paying annually.

No long-term contracts. Pay month-to-month and cancel anytime, and there’s a 14-day free trial that waives the platform fee so you can set up and explore before committing. Postcards themselves are pay-as-you-go, so you only pay for what you send.

Every postcard gets a unique QR code linked to a unique Shopify discount code. When a customer scans and purchases, we attribute that revenue directly to the campaign — no guesswork, no modelling, just real tracking down to the individual recipient.

Direct mail reaches the customers email and SMS miss. A postcard physically arrives in the mailbox and is held in hand, with much higher attention than an inbox preview. TouchDrop is designed to run alongside Klaviyo (not replace it), so you can use the same segments to trigger postcards in the moments where email fatigue is highest — win-back, post-purchase thank-yous, replenishment and VIP.

Yes — every postcard is individually personalised. Drag merge variables like {{first_name}}, {{discount_code}}, {{qr_url}} and {{expiry_date}} onto your design in the editor, and we generate a unique Shopify discount code and QR for every recipient automatically.

Absolutely. Upload your own front and back artwork as PNG or PDF (210×99mm at 300 DPI), or start from one of our Canva/Figma-compatible templates. The front is a full creative canvas; the back keeps a reserved area for the address block, postage and return-to-sender line, leaving the rest for your brand colours, logo and message.

Yes, completely. Once a campaign is live, TouchDrop generates the postcards and sends them to our trusted Australian printing house. Cards are printed locally and posted directly to your customers — there’s nothing for you to organise, export or manage on the fulfilment side.

Once a campaign runs, postcards are printed and lodged with Australia Post within 1–2 business days, and typically reach customer mailboxes around 5 business days later — so plan for roughly 6–7 business days end-to-end. See our print & delivery guide for the full timeline.

Not yet. TouchDrop is Australia-only — every campaign is printed locally and we automatically validate addresses against Australian postal formats before printing. International delivery isn’t supported today.

We filter invalid, incomplete and ineligible addresses (like Parcel Lockers and Parcel Collect points) before printing, so you don’t pay for postcards that can’t be delivered. Every card also includes a small “If undelivered, please return to…” line on the back so Australia Post can return any that don’t reach the customer.

TouchDrop works alongside your existing Klaviyo flows, not against them. Use the same segments you’ve already built — physical mail reaches customers who ignore email, so the two channels complement each other rather than compete.

Yes. TouchDrop runs a 45-day global suppression window so the same person can’t receive another postcard too soon, and a rolling 90-day frequency cap of 3 postcards per recipient. You can also manually flag any customer as suppressed (permanently or until a specific date) and they’ll be excluded from every future campaign.

Yes. All data is encrypted at rest and in transit (AES-256-GCM). We never sell or share your customer data, and your Shopify and Klaviyo connections use OAuth with minimal permissions.

Yes. Multi-brand management is built into the Scale plan, and we run a Partners programme for agencies and consultants with 15% recurring revenue share (stepping up to 20% once you have 5+ active clients), plus a year-2 revenue share for partners who manage accounts on their clients’ behalf.